Pictage Management Team

photo of Jason Kiefer

Jason B. Kiefer, Founder & CEO

Jason, a long-time photographer, founded Pictage after he and his wife decided to put their own wedding pictures online. Jason has a background in Mergers & Acquisitions from Chase Securities as well as Internet Marketing from Winfire, Inc. Jason received an MBA from Anderson (UCLA).

photo of Bob McGraw

Bob McGraw, Chief Financial Officer

In May 2006 Bob joined Pictage having previously served as Chief Accounting Officer for Exult, a leader in outsourced human resource services.  Bob has over 25 years of cross-industry knowledge, Big Six accounting background and mergers/acquisition experience.

photo of Ian Siegel

Ian Siegel, Vice President, Product & Technology

Prior to joining Pictage in August 2006, Ian was Vice President of Technology at Rent.com where he played a central role in building the largest online apartment listing service in the nation (acquired by eBay in 2005).  Ian has over 10 years of product and technology experience working for rapidly growing internet companies including Warner Bros. Online, Citysearch, Ticketmaster, and Stamps.com.

photo of Renata Dionello

Renata Dionello, Vice President, Marketing

Renata joined Pictage in August 2006 from eBay/Rent.com, where she was head of strategy. Renata has over 10 years of experience in strategy, product management and marketing, having worked previously in corporate strategy at Disney, project management at Universal Music and strategy consulting at the Boston Consulting Group. Renata holds a BA and MEng from the University of Oxford (England) and an MBA from Harvard Business School.

photo of Nitin

Nitin Somalwar, Vice President, Technology

Nitin joined Pictage in October 2007 from Salesforce.com, where he was Vice President of Global Technology Services. Nitin has over 15 years of experience in developing consumer and enterprise software, having worked at Quest Software, iSearch.com, Raytheon and Standard Microsystems. Nitin holds a BS and MS in Computer Science from California State University, Fullerton.

photo of Betsy Hirayama

Betsy Hirayama, Director, Customer Experience

Betsy joined Pictage in May 2006 and brings over 25 years of Customer Service experience. Her background includes management of multi-location call centers serving independent business owners and consumers within the hospitality, floral and dental industries.

photo of Mukesh Patel

Mukesh Patel, Director, Lab Operations

Mukesh served as Plant Manager at Alfa Color Imaging for over 14 years, prior to joining Pictage in September 2005.  He has over 17 years of professional lab experience.