was tremendously successful despite his rigorous class schedule and assignments, where he continued to remain at the top of his class and win industry awards. In this way he similarly commits to each and every photography assignment he takes on, never settling for less than perfect. Michael’s images have appeared in Wedding Celebrations and will be featured in The Knot – Southern California in 2007.
Anna Costa’s formidable experience in sales and marketing has lead Michael Costa Photography into the high-end arena within just one short year. Her past experience in diamond sales has helped in the creation of a photography sales solution for the company. Not only is Anna a dynamic salesperson she is also a second shooter along side her husband at all wedding events. Her images will also appear alongside Michael’s in The Knot – Southern California in 2007.
Speaker Topic:
Sales Techniques That Will Take Your Business To the Next Level
Before getting married and building a photography business with my husband, I work in the diamond industry. I sold lose diamonds and engagement rings, and it was in this field that I learned how to be an effective and powerful salesperson. In my presentation I will teach photographers the specific sales techniques that have taken our business, in less than a year, from virtually unknown to charging $5,000 + per wedding. I will go over how to close a client over the phone, the steps to take while doing a phone interview and the key questions that should be asked in every meeting.
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