Your Business

Get down to business. In this section, your peers share what it takes to run their photography businesses in the most effective and profitable way. Connect with those with similar business models and markets and learn from their experiences.

“Most have lists for their groceries. Few have lists for their lives” – Robin Sharma In our hectic world, goals are often overlooked. Our goals – the things we want and work hard for every day of our lives. We…

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Planning our wedding has been intense, fun, and quite a learning lesson. The experience gave me a much different perspective on what new clients see while searching for photographers and other professionals who make their wedding day special. The First…

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Continuing the social media theme this month, The Photo Life team is sharing another helpful article about how photographers can use Pinterest to market their business and engage with their clients. Many photographers have asked us to keep sharing info…

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You say your work speaks for itself. But does it? In an age where every website that matters is connected in some way to social media, is your work strong enough to speak for itself? On an internet saturated with…

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The Mashable Movement Part 2

The Mashable Movement Part 2

February 9, 2012

Written by The Photo Life

What if Photographers Stopped Trying to Combat Change and Embraced it Instead? It’s a question worth asking again and again. And again! That’s why this Dispatch seems familiar to you. It is. Re-releasing “The Mashable Movement” is a challenge to you…

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If you haven’t been introduced to Pinterest, you’re in for a treat! It’s the newest, hip social network that cracked the top 10 of popularity…while still being INVITE only!  Inspiration boards of styles you like, goals for your future, books…

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Real life is beautiful. We established that in Part One of this series. But although this philosophy sounds wonderful, it can be hard to follow through with, particularly when it’s personal. In my last installment in this series, I explained…

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Photographers get no shortage of advice. Some of it is good. Some of it is great. Some of it is – well – not so good at all. There is no question that these are challenging times. It’s funny that…

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Consistency is King

Consistency is King

January 31, 2012

Written by Leeann Marie

The wedding and portrait photography market relies heavily on referrals, and one way to ensure that each referral is just as happy as their family member or friend who sent them to you is to provide an equally consistent experience….

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As we crawl down the rabbit hole and the pursuit of the authentic reaches fever pitch, at some point you’ve gotta wonder how it is that so many authentic selves can look and sound so damned similar. This light, that…

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